Bland name means bad brand

So Seth’s talking today about branding and avoiding bad brand names. I don’t disagree with him (Ok, I rarely do), but it’s one thing to know what makes a bad brand name and avoid it and another to come up with something good. How do I know this? I’ve been…

Hmmm … can a new mom run for office?

Well, my initial reaction when I heard the word that Sarah Palin had announced that she was seven-months pregnant was – well, there goes that potential VP. After reading a lot of the other reactions on the web, I have to admit, I’m chagrined that that was my reaction. After…

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